The North FaceŽ Athletes Receive Honors at Powder Video Awards

SAN LEANDRO, California ––February 2007—The North Face athletes Ingrid Backstrom, Sage Cattabriga-Alosa, and newest team member, Ian McIntosh, were recognized at the 7th Annual Powder Magazine Reader Poll Video Awards presented by Jeep on January 27th. The ski industry’s biggest stars and past and present trendsetters gathered at the Hotel Jerome in Aspen, CO to celebrate the 2006 best of the best.

Sage Cattabriga-Alosa, finished fifth in the talent-rich Male Skier Reader Poll. In 2005 Cattabriga-Also received the Best Powder Award and the 2005 Powder Magazine Photo of the Year.

Ingrid Backstrom, took first for Favorite Female Skier in the Reader Poll for the second consecutive year. In 2005 she also won Best Female Performance.

The North Face newest team member, Ian McIntosh, received the coveted Breakthrough Performer Award. “What an incredible year,” said McIntosh. “Being recognized by The North Face and Powder is such an honor, I’m stoked to be here alongside Sage and Ingrid.”

The Powder Video Awards honor the ski world’s best filmmakers and top athletes in categories such as Best Line, Best Male Performance, Movie of the Year, Photo of the Year, Best Breakthrough Performance and the Full Throttle Award. The show features the Reader Poll Awards, which name skiing’s top 10 male and top five female skiers of the year as determined by Powder Magazine readers.

For full awards coverage check out www.powdermag.com.

About The North FaceŽ
The North Face, a subsidiary of VF Corporation, was founded in 1966. Headquartered in San Leandro, California, the company offers the most technically advanced products in the market to accomplished climbers, mountaineers, snowsport athletes and explorers. The company's products are sold in specialty mountaineering, backpacking and snowsport retailers, premium-sporting goods retailers and major outdoor specialty retail chains. Additional information about The North FaceŽ can be found on the company's website, www.thenorthface.com.

To prove that you've got what it takes, but are not a pro, please visit our snowsports contest site at: snow.thenorthface.com to win free gear and more.

Pamela Bennett
510.618.3654
pam_bennett@vfc.com

Amy Goldhammer
510.618.2815
amy_goldhammer@vfc.com

Patrick Burek
212.715.1542
burekp@ruderfinn.com